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CHANEL this successive move is bound to attract the attention of the young people at the mom jordan retro 14 white/fuchsia blast/black ent, paving the way for the future development of the brand. And Willow Smith's interpretation of autumn and winter commercials in 2016[Chinese shoes Network - Brand Dynamics] German sporting goods supplier Adidas Group 2011 fiscal year has reached in November announced its performance expectations, and its profit for fiscal year 2011 hit a new high. Adidas Chief Financial Officer Robin Stalker Group expressed satisfaction fiscal 2011 results. He said in an interview, Adidas Group has on several occasions raised the earnings forecast, final results will be satisfactory performance. According to the latest forecast, Adidas Group profit in fiscal 2011 will reach 660 million euros, sales will increase by 12% (not taking into account changes in currency exchange rates), the group will be announced in March 2012 detailed financial data. In addition, the higher the value of Adidas Group earnings forecast fiscal 2012 football fields. Stalker expressed optimism that the group's sales in the last World Championship in the range of 1.5 billion euros, the value of this performance in fiscal year 2012 will exceed that figure. Adidas Group will sponsor six teams in Ukraine and Poland at the European Football Championships, including Germany and the last defending champion Spain. In addition, the 2012 Olympic Games in London will also promote the Adidas Group sales growth. The performance of the group in fiscal 2012 values ??will grow rapidly. By its subsidiary Reebok (Reebok) affect the development of the situation, the Group profit per share will increase between 10% up to 15%. Stalker said the group gross margin will gradually turn for the better, to expand the Reebok apparel business, this had a positive impact. (Chinese shoes Network - the most authoritative and most professional Footwear News)in addition to the common white BOOST, we have encountered a black, orange, shit color a variety of colors of BOOST, did not expect the adidas out of a toxic blue-green BOOST bottom ... well, it's really poisonous, adidas Originals re applying ColorBOOST to NMD R1 PK bringing this new "Sea Crystal" color scheme. Except for the first time in blue tone BOOST in the bottom, the double NMD R1 Primeknit shoe body also uses lighter gray green color palette, and interwoven with Digital Camouflage lik buy cheap jordans online e low-key lines. The shoes will go on sale this September, according to JustFreshKicks, a shoe web site, but will be launched only in women's yards. can you accept the blue green BOOST midsole? APP download [get], WeChat public number: [get movement tide], scan code with you into the forefront of Sneaker, fashion, more free shoes, true and false identification services, you experience! Jordan Brand recently released a new 2017 fall clothing series. The sports dress based on classical, modern atmosphere full of designers through the minimalist style with modern fabric technology conducted a re definition, such as MA-1, Coach brought Jacket, Tech coat Fleece hoodies and inspiration from Michael Jordan Flight 1985 Suit sport package, using black and white two kinds of pure tone, and Wings and Jumpman Logo as the detail throughout. , the series will be landing in the near future nike.com and major Jordan Brand designated stores, please look forward to! APP download [get], WeChat public number: [get movement tide], scan code with you into the forefront of Sneaker, fashion, more free shoes, true and false identification services, you experience!Not because of high popularity, so watch hockey fans are far from enough, but today Nike is still a high-profile release a new Huarache 4 Turf. 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In the highly recognized by the market at the same time a Jordan brand is put on the old classic coat, this pair of Black Toe version of the black white black toe Flyweave woven leather material and constitute a shoe body, supplemented by Flywire fly line lock feet, finally carrying the Zoom Air shock pad gas show. item: 845037-108 release date: January 7thPrice: air-jordan-xxx1-black-toe-release-date.jpg (86.72 KB, download times: 4) download attachment Air, Jordan, XXXI, Black, Toe, black toes, 2017-1-1 upload at 13:35 air-jordan-xxx1-black-toe-release-date-1.jpg (64.04 KB, download times: 4) download attachment Air, Jordan, XXXI, Black, Toe, black toes, 2017-1-1 upload at 13:35 air-jordan-xxx1-black-toe-release-date-4.jpg (116.15 KB, download times: 4) download attachment Air, Jordan, XXXI, Black, Toe, black toes, 2017-1-1 upload at 13:35 air-jordan-xxx1-black-toe-release-date-5.jpg (34.98 KB, download times: 4) download attachment Air, Jordan, XXXI, Black, Toe, black toes, 2017-1-1 upload at 13:35 air-jordan-xxx1-black-toe-release-date-2.jpg (55.67 KB, download times: 4) download attachment Air, Jordan, XXXI, Black, Toe, black toes, 2017-1-1 upload& Nbsp; & nbsp; & nbsp; & nbsp; 1984, when Li Ning blowing "China whirlwind" at the Los Angeles Olympics, Nike's almost in the same year signed a 21-year-old basketball star - Michael. Jordan, more so within the time then, Nike global fame, performance Changhong. Is one such two seemingly unrelated people, but it seems some kind of arrangement in a contest with the competition. Li Ning and Nike's contest, in fact, from the birth of the brand Li Ning began, and 15 years is nearly five years, the two sides began to really feel each other strong pressure brought by the opponent. When fully ripe Nike China market, the same plan as "Total Annihilation" in their own house, but found himself looking at the Li Ning brand grew up, he had not thought to be a rival Li Ning Company, it seems to still be maintained From its inception when there is a strong sense of vitality in various fields began to frequently meet with their short soldiers. For Li Ning is concerned, to become one of the key global brands, it is how cheap foamposites successfully blocking "foreign brands" in the local market, or even the local market are not restrain a brand, to talk about what is undoubtedly the internationalization Nights Tan. Please pay attention to this issue, Li Ning and Nike's marketing real cases. Part I: can not avoid the internationalization of international sports in 2005, at least three important contract with Li Ning activity or rumors concerning: January 18, 2005, Li Ning Company and the NBA announced in Beijing, "Li Ning" became " NBA strategic partner "; January 24, 2005, the Beijing Olympic Organizing Committee announced Adidas (Suzhou) Co., Ltd. and Adidas - Salomon Group became the partner of the Beijing 2008 Olympic Games. From the beginning of the 1992 Barcelona Olympic Games as Chinese athletes to accept the award four consecutive clothes, "Li Ning" is no longer the continuation of national brands Olympic track; in September 2005, a large number of media reports, Li Ning Company intends to acquire market capitalization of 186 million pounds (2.65 billion yuan) famous British soccer supplies company - Umbro (Umbro) companies. Standardized operation, Li Ning defensive back when the international color more intense sports, Li Ning inevitably involved. It should be said, in the face of this international success of the brand Nike, Li Ning has shown determination and frustration are very obvious, but the pressure is borne by Li Ning, the current exception is huge. In the international context, the only result is not going forward is to be ruthlessly eliminated. We might look at from the following angles compared to Li Ning, Nike gap exists, which is the gap between the strong and the stronger person. And many Chinese brands in other industries are similar in the international sports market, Li Ning brand companies face has a very high concentration of international sports brand groups, seem to be able to take the only strategy is defensive back. Because Should "restrain" is a lose, should "not go out attack" is also an input, so the face of Nike's China Strategy, Li Ning can only take "three three evils" of the policy. First, anti-(defensive) Low trans (hit) high. 15 years, Li Ning's main source of income comes from the low-end market. In its OK to the professional high-end sporting goods business transformation process, Retro jordans for sale they may have to face recognition is not high, low or accept embarrassment. In recent years in response to Anta, Sanko, led by enterprises in Jinjiang, Fujian, Li Ning launched for low-end market, the price is more than 100 dollars of "comfort equipment" products, and offer 20 square meters or less, "starting line" shoe, blocking low Brand new threats end of their formation. Although Li Ning Company has an enviable distribution network of more than 2,800 stores in China formed, but compared to Nike's revenue comes from only five or six major cities of Beijing, Shanghai, Guangzhou, and Li Ning's performance comes from the national market the status quo, to the high-end market for food has become inevitable after the successful defense of Li Ning Company. Second, anti-(keep) the local anti-(hit) abroad. Although Li Ning in the domestic market after the company achieved 15 years of rapid growth, especially Li Ning Company to adjust business strategy after 2002, Li Ning's annual operating income from the 720 million yuan, 800 million yuan and 1.2 billion yuan in 2004 rose to 18 billion. But look at the speed of foreign competitors will know, Li Ning in this than speed, than the size of the contest, advancing quickly enough. In 1999, when Li Ning reached annual sales of 700 million yuan in China, Nike's sales in the Chinese market only 300 million yuan, 100 million yuan Adidas. But after 1999, Nike, Adidas in China's growth rate is far more than the Li Ning, Nike's growth in recent years in the domestic market are as high as 30%. The reason, Nike and other international brands to seek China's domestic market can give short-term profits, but will focus on the consumer to cultivate, build channels, a brand, Li Ning have to protect profits, insurance market, insurance brand, multi-line operations. Third, the anti-(keep) the anti-popular (hit) the mainstream. Li Ning in the development of the domestic market, initially taking a "full motion" strategic positioning, and take a "leisure + sports" model of development. But as Nike, Adidas and the international mainstream sports - to promote basketball, football and other marriage patterns inroads into the domestic market. Li Ning brand marginalization trends are becoming evident, even in some large urban brand appeal continues to decline. To change this air jordan 11 space jam for sale passive situation, Li Ning Company currently has men's basketball, football, women's tennis, fitness projects has the most extensive public foundation, have a tremendous impact on society as a key project of sports specialization object. Li Ning, a succession of Spanish men, women's basketball contract, signed with the NBA to promote basketball game on campus, etc. are doing some positive attempts and efforts. Strong alliance, Li Ning international attempts can say that sport is Chinese first open field. When we planned economy, when we are still very conservative in their entertainment, news, etc., competitive sports was an important part of patriotism and unprecedented liberation. So from this perspective, sport is our first field with the international standards. The elite athletes such as Li Ning is the first in that era, the most comprehensive travel around the world of people, so you can say that the globalization of the seed planted very early in the Li Ning hearts, so we will find that the Li Ning Company is one of the few, from beginning its inception more positive stand on the global level thinking local companies. Not only because the business development needs, Li Ning company needs and Olympic, NBA, athletic teams of foreign business cooperation, the Li Ning Company is in all aspects of the strongest companies in various fields of international cooperation, with a view to absorb more nutrients from cooperation From the table below we can see reflected: Part II: change, self-denial of the soul beyond the & nbsp; & nbsp; & nbsp; & nbsp; a great company is great, is not due to his continued success. But it can still loves to keep in the event of difficulties and setbacks, and ultimately self-transcendence. A "beat to death" of the company than a "big company" more existence. Li Ning and Nike in their respective business development course, on several occasions experienced such self-transformation, self-transcendence of Phoenix Nirvana. Li Ning's "subtraction" and "addition" for a stage success of the enterprise, is the hardest to let go They staged their own successful experience, and sometimes lethal home business is precisely this terrible experience. Li Ning Company was founded in 1990, has been developed are relatively smooth. But by 1999, the company's sales from $ 76 million cheap air jordans in 1997 fell to around $ 60 million. Li Ning, a substantial decline in sales to sounded a wake-up call, so in the course of the world's leading companies in all aspects of cooperation, Li Ning, the company began its own "subtraction." First, the "minus" family "plus" newcomers. Li Ning has a kinship with the senior management group have left. Meanwhile hired professional managers from various industries involved in the management of enterprises. Second, the "minus" float "plus" shareholders. To achieve the separation of management and ownership, the transition to a modern enterprise system. Li Ning himself fade out the daily operations of the company, and gradually turned to grasp the strategic direction and operational areas of the capital layout. And the use of listed holdings of shares held by the family, including the introduction of Singapore Investment Corporation, including the shareholders. Third, the "minus" (RPA) complex "plus" International (concept). Li Ning strong patriotic feeling its early successes included not unrelated, but to become a global sports brand, we need to be more open, just and fair competitive environment and competitors expand loves. So while sponsorship basketball team in the country, receiving awards in areas such as the Olympic defeat, Li Ning company or according to a predetermined plan with France, Spain, NBA and other sports organizations and national cooperation. Fourth, the "minus" association (company) "plus" brand (agency). Li Ning brand is to create, at the suggestion of the Professional level institutions, previously a dozen companies have integrated into the Li Ning Sports Goods Group's initial realization of clear group structure. At the same time to strengthen the management of the Li Ning brand, in October 2001, set up a special marketing, sales and operations support department is responsible for the overall planning of the brand. Nike encounter "China issue" Nike founder Knight of the Chinese market has been looking forward to this: "China has two billion feet do we want them to have to wear Nike!!." But the face of the Chinese market, Nike maverick personality also suffered some minor trouble, the ins and outs of some of the problems but also makes Nike have to seriously examine their words and deeds in the Chinese market. New problems encou jordans on sale mens ntered on the Chinese market, but also makes Nike has been more targeted in changes in the global market. Pride of international brands in recent years, frequent mistakes in the Chinese market, a critical factor is the government's supervision started to increase, consumer psychology matures. So I leaned over, international operating experience and local market characteristics, combined as many international brands continue to grow in the required course. After Nike's "scraped the bone healing" Nike's performance to reach $ 9.6 billion peak in 1998, but began to decline. Nike sneakers was reduced by 14% of global sales, sports apparel decreased by 9%, when Nike laid off 1,600 people, a third of the marketing budget cuts. Michael Jordan retired again brought the Nike worse, lost the most legendary and inspiring A force of endorsers, Nike advertising the main engine almost stalled, Nike is facing a very severe test. And founded in 1999 after the death of one person Bowerman, the former was no longer involved in the company's specific business founder Knight had to come back and rebuild the company's new order. In time of distress, Knight in order to enhance the performance of Nike, once again raised the change of "magic wand": First, to rebuild a new management team. Knight hired from PepsiCo's Tony Blair as the new chief financial officer, the company hired from PoloRalphLauren Thomas. Clark served as chief operating officer, and bold use of dual leadership system, promoted senior director Mark. Parker and Charles. Danson common chief executive, to establish a new management team, the integration of old and new and the different expertise of personnel. Second, to strengthen the supply chain system. Nike old supply chain system is very confusing, scattered in 27 sets of computer systems around the world to take individual actions, not in communication with each other, so often caused by selling products out of stock, the stock too much unsalable goods phenomenon. In order to establish a new supply chain system, Nike spent $ 500 million to be integrated, so that after the completion of the new time to market reduced from nine months to six months, and by the 39.9% gross profit raised to 42.9%. Third, the expansion of product lines. Nike's main commodity original basketball shoes, mainly in rece Cheap jordans online air jordan 11 blackout for sale nt years, the introduction of golf supplies series, and Tiger Woods as a spokesperson, while strengthening the promotion of soccer shoes to meet the football population increase. Soccer Sporting Goods Series is currently the turnover has been as high as $ 1 billion, a 25% share of the global market, as much as 35% of the market share in Europe. Fourth, the addition of new brands. Nike has acquired advanced casual shoes brand COLEHAAN, hockey brand BAUER, first name brand sports shoes CONVERSE and slippery board brand HURLY, and let alone the brand-name business. 2003 new brand of earnings growth of 51%, reaching $ 1.4 billion. Under Knight's restructuring, Nike gradually from a product-design firm known for innovative marketing, transformed into a highly organized and disciplined, improve efficiency, focus on new business performance, and therefore the end of the 2004 fiscal year, Nike Operating income reached $ 13.7 billion, an increase of 15%, net profit reached $ 1 billion, an increase of 27%, another new record. And another key initiative is the end of 2004 the company hired William Johnson. Perez, Nike is to give full play to its multi-brand sales in SC Johnson's experience to create better results for the company's two brands Nike and make new contributions, which is under a piece of cloth in the future. Reviewer no finest hour if there is no comparison, the results achieved in 15 years, Li Ning Li Ning sufficient comfort temples of white hair. But put on the global sports economy platform, Li Ning and even dangerous, because an industry capable of generating opportunities for international brand is limited. And now, this opportunity did not increase, but is less and less. Even big companies like Nike to see billions of dollars such, did not dare to have a shred of competitive slack. Sports brand building and exploration of movement value inseparable, but also with sports sponsorship inseparable, but what kind of sports sponsorship and decide what level of athlete sports brand brand positioning and international reputation. Over the years, contact with Li Ning brand together basically domestic elite athletes; and like Nike, Adidas such international sports brand sponsorship of clients throughout the world-class athletes around the world, which also established its world-class brand pos jordan 3 katrina 2018 ition . Li Ning to go international, domestic only sponsor athletes and sports teams is not enough. In addition, specialization has also been a "Li Ning" the soft underbelly of the consumer brand Li Ning lack of clear and explicit recognition, which is mainly due to the ambiguity caused by the positioning of the brand Li Ning, Nike, Adidas flagship high-end professional sports different yes, Li Ning flagship sports and leisure, and sports and leisure itself is a vague position, as consumers of sports consumption professional development, this positioning will inevitably compromised. Among the many studies tracking the development of Nike we have shown that Nike in business management and not too many unconventional in many ways even still followed the Adidas company set up several decades ago recognized the success of the footwear market strategy. Compared with its competitors, Nike is the first and best will "emotional" embedded core brand of the company, he seemed like a young Ganaiganhen style around a living person, it is precisely its independence Some. Nike company to find "rising stars" to train "Rising Star" featuring spokesperson cooperation model, not only makes the public increasingly believe these star achievements solidarity efforts with Nike, but Nike also get lower costs access to the image of endorsement. Focusing on sports, focusing on improving the competitive level of the athletes, which is not only need to consider Li Ning, Fujian many fast-growing "celebrity endorsements + CCTV," the sports brand should ponder deeply.believes that the NMD R1 "Zebra" color matching is no stranger, because he has been exposed many times, but this kind of fancy objects should be appreciated for the first time. Adidas Originals NMD R1 "Zebra" color in the shoes still remain a classic profile NMD R1, is the biggest highlight of the vamp is similar to "Zebra" lines, black white hue in the vision to create a dense vu. But compared to the white map, physical map seems to have some more strong visual impact, trypophobia friends can accept? APP download [get], WeChat public number: [get movement trend], scan code take you into the forefront of Sneaker, fashion trends, more free shoes true and false authentication service, you experience! Last year, Nike released this photo, seems to let us back to the forever tears full of dreams, the college basketball arena. NCAA as the largest wealth sport in the United States ushered in the history of "March madness", "Sweet 16", "elite 8", "final 4", the name is essential for having heard it many times a basketball fan vocabulary. for their university color shoes toe always heart to go, there are many in this year about the University of products on sale, some of them believe that your list has been added. Jordan Brand 5 Jordan XXXI basketball University launched Air Low, each too obvious "position", said the 5 universities, is also quite closely with Michael Jordan. University of North Carolina launched Air Jordan 13 Low " UNC" PE of the University of North Carolina, needless to say, my father Joe's alma mater, is also the first Jordan brand was sponsored by colleges and universities. of the University of Michigan, the "Fab five" era is sponsored by Nike, followed by Adidas to win, after the contract expires in Michael by Jordan and MJ also must fix, with identity entry "Honorary Advisor of the school, this is like Jordan was selected from the Wizards a comeback, the University of North Carolina and mood the bulls are the same. In the outside world Jordan Chinese University of Michigan football strong strength. Apart from these, said University of Michigan blue and yellow color, is beautiful. 1982, freshman Michael Jordan at NCAA Final Four in the final with a jumper on Georgetown lore signs, to NBA and he was also the winner of Georgetown legend Ewing frenemy, because the relationship between the Jordan brand, to become the Georgetown University sponsors, well, there is a kind of being beaten after the meal still on the floor by repeated friction feeling. University of California golden bears can become a member of the Jordan brand and Jason · some relationship with Kidd, as the golden bears of the students, Kidd Team Jordan was signed to be a spokesperson. Jordan Brand Wade became the spokesperson in 2010, at his alma mater Marquardt university has signed a Jordan brand, until today, from this point, the Jordan of Wade is really not thin, but the final contract price is too high can only let go of Wade. will go on sale this year a pair of Air Jordan 11 Low is also concerned with the University of the United States, the nickname "Columbia" AJ11 is low according to the prestigious Columbia University set the color of the so-called "blue legend".this highly reduced Air Jordan 1 OG RETRO HI " Bred" so many fans ready to, this pair of shoes will be officially launched in December 28th this year. Let's enjoy the latest taken picture, look at its face. item: 555088-023 release date: December 28thas at 0 on August 15th, the shoe index App will end the service free event. 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NO.10 Blake · Griffin Jordan appointed Air as Finland silly Jordan series spokesperson, a year can get nearly $6 million in endorsement fees! When the motion ability is also the contract to lifen. NO.9 · Damien Lillard; from the beginning of ninth, the price will have hundreds of millions! A collection of top guard Adidas love star, Lillard is one of them. As a pioneer of masters, Adidas every year to pay Lillard $10 million in endorsement fees! NO.8 Dwyne · Wade Only about a Chinese brand star list, the flash from the beginning of contract, every year for the next ten years will get more than 10 million reward, but Lining shares in Lining in recent years to improve its international image! NO.7 Derek · Ross The peak period of Ross is invincible. For Ross, Adidas's performance is really beyond imagination! The repeated injuries frequently, almost more than the later stage of his career Tracy Mcgrady, but also to the adidas year 14 million of the cost of Ross! And every year there is a signature shoe launch, Ross has not given up! Ross's tough, worth! NO.6 Kobe · Bryant didn't think the black mamba can row sixth? Of course, this is just the shoe brand fee. The black mamba every year to get $15 million in compensation from Nike! Compared to other players, in fact, is relatively low, but Nike got from Kobe who is far more than this number! Harden NO.5 James. because Nike does not pay attention to let Adidas grab the opportunity, took a breath to harden endorsement! Big brother Hu company to get 15 million 400 thousand annually! But as the league's chief guard will believe ADI as the main operating target! NO.4 Kevin Durant . 2014 in the summer of 285 million, Andemar students to grab Durant's thing we all know! How can let go of this super giant Nike is so simple, the Nike decisive match, to retain KD. Now Adu win, old person is after him, but the contract will reach $30 million a year on average. The total champion gave him what? NO.3 Stephen ·〉